a)
the whole of technology crashes down and you are NOT whisked away
to the new and improved web site
-or-
b)
the thought of waiting 10 seconds really annoys you, and yet you
find it intriguing that IT technicians still bother to explain
what to do if "page-forwarding" does not work when you
know very well what to do if "page-forwarding" does not
work, because you're not dense and have been familiar with the
concept of clicking on links for quite some time now...