Week
1
Effects
of group membership (ethnicity, nationality, gender)
Rules
of group membership (norms, roles…)
Gender
differences
Genetic
(evolutionary) explanations of mating
behavior (Buss)
Reactions
to social influence (Kelman, 1958)
The
power of the situation
Conformity
Asch’s
experiments
Factors
that influence conformity
Obedience
to Authority
Milgram’s
study and follow up studies
Bases
of Power (French and Raven)
Influence
tactics (Kipnis)
Metamorphic
effects of power (Kipnis)
Zimbardo’s
prison study
What
influences persuasion
Central
vs. Peripheral routes to persuasion
Communicator
effects
Message
effects
Foot
in the door
Door
in the face
Low
Ball technique
Leading
a cult
Social
facilitation
Dominant
response theory
Social
Loafing
Evaluation
apprehension
Deindividuation
Groupthink
Synergy