Satisfaction
 
There are many reasons why group members and the group as a whole must be satisfied in order for that group to maintain its effectiveness. Below is a partial list of what is contained on this page. It is all vital information that will keep your group performing the way it should. This information is divided into two groups, Social and Emotional Satisfaction and Task Outcome Satisfaction.

Social and Emotional Satisfaction
 
   Participation
 
   Types of Messages
 
   Feedback

Task Outcome Satisfaction

   Setting Goals

   Action Plans

Social and Emotional Satisfaction Defined

Much of this occurs at a personal level, but ends up satisfying the group as a whole. In other words, if all the individual members of a group are satisfied, it will reflect on the group in its entirety. This does not attempt to say that conflict will not arise in a group, but it will offer communication skills that will promote healthy conflict and healthy resolutions. Below are some of these skills. (As always, skills are not achieved overnight and must be practiced in order for them to be effective.)

Improving Participation

Participation from all members of a small group is vital for group success and satisfaction. Many variables go into encouraging participation from group members, and if properly implemented into your small group they will ensure a much more efficient and pleasurable working environment.

  1.  I have the right to assert myself as a worthy individual and so do you.
  2.  I have the right to express myself and be heard and so do you.
  3.  I have the right to change my mind and so do you.
  4.  I have the right to live my life without needing the approval of others and so do you.
  5.  I have the right to express my feelings without having to justify them and so do you.
  6.  I have the right to say "I don't know" and so do you.
  7.  I have the right to say "I don't understand" and so do you.
  8.  I have the right to decide if I want to be responsible for the problems of other people and so do you.
  9.  I have the right to make mistakes as long as I accept responsibility for them and so do you.*
  10.  I have the right to avoid what I do not want and so do you.**
* Individual problems are merely learning opportunities. Mistakes become problems when they become patterns.

** The right to avoid what you don't want refers to the refusal to allow others to force their needs upon you. It does not refer to the avoidance of your responsibilities.

Getting the Right Message Across The Need for Feedback  


 

Task Outcome Satisfaction Defined

Why do we establish small groups? Besides just acting as a social outlet, groups come together in order to get something accomplished, presumably better and more efficiently than an individual might. There is power in numbers. If the idea of creating a group is to solve a problem, then what is the most satisfying aspect of being a part of a group? It's solving that problem or accomplishing that task which the group set as its goal. Thus, goal setting becomes an integral part in creating and maintaining group satisfaction.

Stating Group Goals

Before becoming reality, a goal starts its life as a dream or vision. This dream can often be thought up during a brainstorming session, or perhaps it may be delegated to the group through its leadership. These goals can then be written as attitudes. However, an attitude does not constitute a goal. It is merely the intermediate step between dreams and goals. Attitudes have no time restraints placed on them. They are abstract, without deadline, hard to define, and hard to measure. Goals, on the other hand, are concrete, with deadline, defined, and easy to measure.(Corder) Let's look at an example:

Attitude: To achieve total group satisfaction.

Goal: Right now, there is much dissension within our small group. In two weeks, I want our group to be more cohesive. That means satisfaction must increase at each meeting until our project is completed.

Achieving Group Goals

If your group's goals have been stated properly, your group is only a part of the way there. Now you must come up with an action plan to complete your objectives. An action plan lists the steps your group should take to achieve the group's goals. Below are the steps required when coming up with a plan.
 

What are all the steps needed to make this goal a reality?

Which step should we do first? Second? Third?

What changes will our group have to make?

Do we have the necessary training, motivation, and commitment?

How will we maintain our enthusiasm?

What obstacles lie ahead? How will we overcome them?

What tracking system will we use? (Corder)
 

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Sources:
 
Corder, Lloyd Ph.D.  Marketing Muscle.  Working Draft, 1998.

Cathcart, Robert S. and Samovar, Larry A.  Small Group Communication  Sixth Edition.
        Wm. C. Brown Publishers, 1992.